• Miriam Simon

Lockdown Shopping

Can’t believe how fast things have opened up, and how quickly the new normal is now emerging.

Almost just as fast as the trauma of the lockdown.

Here’s a quick look at what the consumer looked for during those first weeks of containment.

✅ Initial ‘apocalypse reaction’ spend

✅ Comfort in working at home

✅ Comfort in living together at home

✅ Comfort in ourselves (Self-care)

✅ Relief from boredom

✅ Thoughtful gifting

As our fast ascent back to living as closely to the new normal as possible - continues...

It will be interesting to see where we spend next and how this translates across our local High Streets.

I’ll be watching with interest for sure.

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