Lockdown Shopping

Can’t believe how fast things have opened up, and how quickly the new normal is now emerging.

Almost just as fast as the trauma of the lockdown.

Here’s a quick look at what the consumer looked for during those first weeks of containment.

✅ Initial ‘apocalypse reaction’ spend

✅ Comfort in working at home

✅ Comfort in living together at home

✅ Comfort in ourselves (Self-care)

✅ Relief from boredom

✅ Thoughtful gifting

As our fast ascent back to living as closely to the new normal as possible - continues...

It will be interesting to see where we spend next and how this translates across our local High Streets.

I’ll be watching with interest for sure.