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  • Miriam Simon

Retail - Why the Future is Blended

I was recently asked to describe in a word - How I felt the future of retail would play out/ What I felt the future looked like? ๐Ÿง๐Ÿ”ฎ


The word I used was โ€˜๐๐‹๐„๐๐ƒ๐„๐ƒโ€™.


If truth be told - Itโ€™s possibly even โ€˜โ€™double blended!โ€


Blended channels & also blended retail models.


Weโ€™re entering a new phase of B2C retail. One thatโ€™s less defined. One that needs to be more agile and consumer responsive. Blended!


So let me elaborate โ€ฆ


Letโ€™s look at Blended Channels first of all.๐Ÿ”


Success in the future will need a blend of physical, digital and social commerce.


More to follow...




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