Retail - Why the Future is Blended
I was recently asked to describe in a word - How I felt the future of retail would play out/ What I felt the future looked like? 🧐🔮
The word I used was ‘𝐁𝐋𝐄𝐍𝐃𝐄𝐃’.
If truth be told - It’s possibly even ‘’double blended!”
Blended channels & also blended retail models.
We’re entering a new phase of B2C retail. One that’s less defined. One that needs to be more agile and consumer responsive. Blended!
So let me elaborate …
Let’s look at Blended Channels first of all.🔍
Success in the future will need a blend of physical, digital and social commerce.
More to follow...